Step Up Patient Care with Campaigns and Personalized Journeys

Care Coordinators now have an easy way to enroll cohorts of patients into campaigns while leveraging the multi-dimensional filtering of the Patient List. Enrolling patients in campaigns can also help unlock the power of Marketing Cloud's Journey Builder and distributed marketing for richly personalized, dynamic engagement at scale.

Where: This feature is available in Lightning Experience in Enterprise, Performance, and Unlimited editions where Health Cloud is enabled.

How: Campaigns leverage the power of Salesforce Marketing Cloud. Marketing Cloud makes it easy for care coordinators or other health care providers to set up, execute, and monitor the effectiveness of campaigns.

Who: Health Cloud users automatically have access to the Campaigns object, which enables them to create and edit campaigns.

Add one or more members to a campaign